An
imaginative, creative and experienced designer/ illustrator, proficient in
computer production with a good working knowledge of the graphic and web
industry. Confident and reliable, quick to learn and capable of working independently and supporting a team, I enjoy
the challenge and always aim to please!
Walmart Canada 2000 –
2012
Associate
Creative Manager 2010
– 2012
Reported
to Creative Manager
• Designed strategy and provided creative
direction for Walmart’s retail print advertising program
• Collaborated with advertising agencies,
marketing dept. and merchants to conceptualize design that advanced the company’s merchandising
business, marketing and branding objectives
• Responsible for the photo execution of fresh
product for Walmart’s multiple print programs and marketing deliverables.
• Layout and computer production for seasonal
specialty ads and newspaper ROP
• Adapted print material to web ready digital
files
• Design and execution of corporate exhibits and
displays
Graphic
Designer 2000
– 2010
Reported
to Creative Manager
• Responsible for design and computer production
of all in store signing specifically for the Grand Openings of Sam’s Club and
Walmart Supercentres in Canada
• Supplied original concept and design for
seasonal promotion signing
• Development of Corporate Branding Guides
• Design and production of logo’s, packaging and
labels for Walmart SuperCentres
• Design, production and original illustration
for special projects for Human Resources, People Division and Loss Prevention
Depts including; benefit books, associate information signing, award
certificates and additional corporate promotional material
• Liaisoned with printers both print and digital,
negotiated pricing, shipping and delivery
Wee Back Door Designs
Freelancer
• Concept and design of annual reports, newsletters and brochures
• Computer production print & multi media
• Layouts, storyboards, audio visual graphics
• Illustration and cartooning
• Commercial packaging
• Web design
Hills of
Headwaters Arts – Spec
Tech/Co-op Foods
McDonald’s
Canada – Burger
King Canada
Swiss
Chalet – Bargain
Shop/Woolco Canada
Toronto
Hydro Generation – Regal
Greeting and Gifts
Eatons
Canada – Canadian
Tire
Revlon
Canada – Mack
Truck Canada
Avon Books – Toronto
Women’s Press
SKILLS
• Excellent
listening and conceptual skills
• Detail
orientated and organizational skills
• Strong project management skills
• Team-oriented
attitude and
• Ability
to work independently and under deadline pressure
• Computer
production
• Proofing
and pre-press
• Teacher
and instructor
• Adobe
Creative Suite CS7
-
Illustrator
-
Photoshop
-
InDesign
-
Acrobat
• Wordpress
• Flash
• Dreamweaver
• Powerpoint
• MicroSoft
Office
• QuarkExpress
AWARDS
• Recipient
of 12 ‘Shining Star’ Awards from Walmart
Canada for exemplarily service
EDUCATION
• Ivy
School of Professional Art
INTERESTS/ACTIVITIES
• Professional
services for
Walk
for Miracles
Breakfast
Club
Walmart
Cultural Fair
• Professional
services for Toronto
Cancer Prevention Association
• Creative
support provided for Oakville
Chamber Orchestra
• Free the Children
• Free the Children
PROFESSIONAL ACCOMPLISHMENTS
Contributed
in the development Walmart’s labeling and packaging branding program.
Revised
the companies recycled bag program saving on the standard purchase of stock
photography by providing original illustration and design resulting in Walmart
increasing the selection available from four a year to twelve.
Began the
initiative to utilize Canadian illustrators to contribute to the bag program -
resulting
in the
highest bag sales to date in 2011.
Created
original art for the Walmart gift card program saving up to $500.00 for each
card not requiring the purchase of stock photography.
Synced the
recycled bag and gift card programs to promote seasonal bags with gift purchases
and supported them with weekly flyer advertising.
Creative
concept, art direction and implementation of
‘Theme’ signing for Walmart
Canada’s Year Beginning Meeting held annually at the Toronto Congress Centre.
Successfully
revised the look and branding of backroom associate signing organizing
timetables, duties, emergency procedures, safety training and loss prevention
accountability into a user friendly, comprehensive format.
PROFESSIONAL REVIEWS
“Jude has gone over and above in every aspect of the
Bakery labeling project.
She helped to develop tools that allow vendors to provide better information and speed time lines for labeling.”
She helped to develop tools that allow vendors to provide better information and speed time lines for labeling.”
“Jude’s work
has saved the company thousands of dollars and her attention to detail is
second to none.”
“Jude
demonstrates commitment, persistence and enthusiasm towards work and recognizes
the importance of continual improvement by promoting efficiency, effectiveness
and productivity”
“Jude took the
values of Loss Prevention and aligned them to the current branding.
Good job Great vision!”
Good job Great vision!”
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